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Author: Olivia Noles

Clairemont holiday tradition: White Elephant

Clairemont holiday tradition: White Elephant

December 20, 2021January 31, 2023 Olivia NolesBlog, The Clairemont Team

The Clairemont team holiday tradition of playing White Elephant with regifted items started when a Clairemont team member told a story about never liking gifts from an in-law. When describing what exactly these gifts were, another Clairemont team member thought they were great! This sparked the idea of regifting. I mean, one person’s trash is another person’s treasure, right?

That holiday season each team member brought in an unwanted gift. The team decided to play White Elephant, a game of giving useless items and stealing what others have.

White Elephant was a hit and quickly became a Clairemont tradition. From a slimy fake banana that was passed around for years, to a battery-operated light-up tree that went bar hopping with the Clairemont team, our white elephant games have had it all. While the team loves seeing what people will bring, this is also an economically and environmentally friendly way to celebrate.

holiday tradition: White Elephant

This year, the Clairemont team dined at the Angus Barn, a Raleigh holiday season favorite. The Angus Barn serves American-style cuisine including in-house steak, fresh seafood, locally grown vegetables and homemade desserts. The Angus Barn decks the halls with ceilings full of ornaments, massive trees and lights galore.

The Clairemont holiday tradition of White Elephant continued this year. The team brought a ninja bobblehead an Airbnb guest left at the Clairemont house, candles from an endless collection and a Chia Pet from another White Elephant party from years before.

holiday tradition: White Elephant
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In the News: Wendell Falls Publix opening in WRAL

In the News: Wendell Falls Publix opening in WRAL

December 13, 2021January 31, 2023 Olivia NolesBlog, Clairemont Client NewsPublic Relations, publix, Raleigh PR Agency, wendell falls

Clairemont client Wendell Falls is a master-planned community in Wendell, North Carolina, just 15 miles from Raleigh. As part of the growing community, Wendell Falls welcomes the first Publix store in eastern Wake County. WRAL covered the Wendell Falls Publix grand opening in an article and video.

In the video, Tanya Matzen of Brookefield properties shares how excited Wendell Falls and residents are to welcome Publix to the community and touches on what to expect with the commercial area continuing to expand and come together. 

“It’s really exciting to see the vision come to life. The residents are super excited that the commercial offerings are taking off.”

Read the full feature of the Wendell Falls Publix opening in WRAL and check out other recent Wendell Falls features. 

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Dressing for the office: post-pandemic

Dressing for the office: post-pandemic

November 15, 2021January 31, 2023 Olivia NolesBlog, Fashionfashion, Public Relations, Raleigh PR Agency

When I first heard we were coming back to the office, it immediately sparked the question, “what am I going to wear?” Dressing for the office is intimidating for any recent college graduate, but when you tack on working full-time for the first time straight out of a pandemic, there’s an entirely new level of excitement (and a fear) that comes with it. On one hand, I’ve missed the creative process of styling new outfits every day, but on the other hand, having never experienced an office dress code I was completely lost. Black yoga pants and slacks are basically the same thing… right?

Return to business casual post-pandemic 

Working from home, it’s easy to go from looking like you just rolled out of bed (because you probably did) to office-ready by throwing a sweater on and brushing your hair. After over a year of just dressing from the waist up, the concept of a head-to-toe outfit is daunting. Especially considering there has been no need for professional pants or shoes in anyone’s wardrobe for over a year. 

I gave my wardrobe a bit of a refresh to come back to the office, and it was more difficult than I thought. It turns out I no longer know my size after more than a year of not wearing pants. I would order work pants only to have them not fit, and the pants that did fit didn’t go with any of my tops. I thought I needed a whole new wardrobe, but it got easier.

When all you’re ever looking for is a one-off “perfect outfit,” you have nothing to wear. But when you’re living in your wardrobe daily, it comes to life. You realize that the pieces you own aren’t bad, they just need to be reimagined. Coming up with new looks by styling the same pieces in new ways becomes a fun challenge. You realize that the top you wish you had returned pairs perfectly with the pair of pants you bought in March 2020 and suddenly you’ve got a brand new outfit.

Why you should be excited about dressing for the office

Over the past few weeks, I’ve realized that getting dressed every day does make a difference in how you feel. It prepares you for anything the day throws at you and actually increases productivity. Feeling confident in an outfit improves your mental health and helps you feel more inspired and empowered. 

5 tips for dressing for the office post-pandemic

If you’re struggling with your back to work wardrobe, here are 5 tips for dressing for the office post-pandemic:

  • Try on the clothes you already own and figure out what to keep and what to replace.
  • Style several outfits in advance and take pictures so you don’t have to think of outfits the morning of. 
  • If you find your wardrobe is lacking, purchase workwear that makes you excited to get dressed in the morning. 
  • Think about proportions when styling. If your top is flowy, slim-fit pants pair better. If your pants are a looser or straight leg, tighter tops pair better.
  • Find comfortable work pants and work shoes that are easy to style with a lot of your tops. Invest in multiple colors of each.

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In the News: Wendell Falls in Triangle Business Journal

In the News: Wendell Falls in Triangle Business Journal

November 11, 2021January 31, 2023 Olivia NolesBlog, Clairemont Client NewsClairemont Communications, PR Agency, Public Relations, Raleigh PR, Raleigh PR Agency, Triangle Business Journal, wendell falls

Clairemont client Wendell Falls is a master-planned community in Wendell, North Carolina, just 15 miles from Raleigh. As part of the growing community, Wendell Falls welcomes American Family Care Urgent Care. AFC will be a part of Treelight Square, a retail destination that includes shops, businesses, restaurants and more.

Clairemont secured coverage of the new business addition in Triangle Business Journal. In the article, local entrepreneurs and longtime friends Aaron Zucker and Aaron Fields detail the plans for the new AFC. This will be AFC’s second location, a year after its first opened in Fuquay-Varina. 

“We are excited to marry up our philosophy of helping as many people as possible, as fast as possible, in the safest way possible to the Wendell Falls community,” Fields said. “Our Wendell Falls location will not only provide the care you need at a fraction of the cost of an emergency room visit, but our incredible team will be obsessed with making sure you have as pleasant of an experience possible while at AFC.”

Read the full article in Triangle Business Journal.

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Client Spotlight: Vita Vite in This is Raleigh

Client Spotlight: Vita Vite in This is Raleigh

September 15, 2021January 31, 2023 Olivia NolesBlog, Clairemont Client News, Restaurant PR + Hospitality PRPublic Relations, Raleigh PR Agency, This Is Raleigh, Vita Vite, Vita Vite Raleigh

We loved seeing our client Lindsay Rice of Vita Vite featured in This Is Raleigh as part of their “interviews with locals” series.

In the interview, Lindsay details her love for Raleigh and how she started Vita Vite, an art gallery, wine bar and event space with two locations in Raleigh, one downtown and one in North Hills.

Lindsay was raised in a family that puts emphasis on time together around the table. This value combined with her background in the arts and love for travel inspired her to start Vita Vite.

Vita Vite has a relaxed, unpretentious environment where customers can sit in comfortable seating sections while enjoying wine, beer and charcuterie. It showcases Southern artists and focuses on wines from predominately small, family-run wineries around the world.

Click here to read the entire interview and to learn more about Vita Vite!

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clairemontcommunications

Have you heard about Meta’s newest social media pl Have you heard about Meta’s newest social media platform? It’s called Threads, and it’s being referred to as “the new Twitter.” Read everything you need to know about Threads in our latest blog post - link in bio!
SNEAK PEEK! @dellthepig landed at @wendellfallsnc SNEAK PEEK! @dellthepig landed at @wendellfallsnc (client) today, and rumor has it that @blah2voila has already been hamming it up with Dell! We know you want a selfie with Dell to post on Pigstagram, too!
We are proud to represent Raleigh as a member of P We are proud to represent Raleigh as a member of Public Relations Consultants Group, allowing us to offer clients expertise and support across the country! Clairemont founder, Dana Phelps aka @blah2voila, recently attended the PRCG conference in Oklahoma City.
2022 has been a fantastic year for Clairemont Comm 2022 has been a fantastic year for Clairemont Communications! Visit our blog for the full 2022 year in review!
As communications professionals, we wear a variety As communications professionals, we wear a variety of hats to meet our clients’ needs.
 
We’re writers, social media managers, photographers, marketers, editors, content creators- the list goes on and on.
 
Check out our recent blog post to learn what @olivia.noles , account coordinator here at Clairemont, does on a weekly and monthly basis.
#communicationsagency #communicationsmajor #pragencylife #pragency #raleighpr
This Friday, Clairemont’s Dana Phelps, @blah2voila This Friday, Clairemont’s Dana Phelps, @blah2voila , will be speaking at the 2022 @nc_prsa Strategic Communication & MarCom Conference! Phelps is a repeat presenter at this annual conference, and this year she is leading a session called Growing from Communication Technician to Strategic Counselor during which she will share three of her coined concepts: knowcasting, morecasting and collabolighthing. Visit our blog for the link to register for the conference!
@clairemontcommunications and @yellowdogcreative g @clairemontcommunications and @yellowdogcreative go together like the bacon and eggs! And speaking of bacon and eggs, have you been to @therainbowluncheonette yet? YUM!
Later this year, Clairemont client @wendellfallsnc Later this year, Clairemont client @wendellfallsnc, a master-planned community just 15 miles from downtown Raleigh, will welcome @parksideraleigh, a Raleigh-favorite restaurant known for its fresh, made-from-scratch dishes, to the community!
 
Visit our blog to see the @trianglebizjrnl coverage and read the full feature in the TBJ to learn more about Parkside.
“What exactly does a PR Agency do?” Because we get “What exactly does a PR Agency do?” Because we get this question often, we have a series on our blog where we dive into our recent projects to give you a look at what a PR Agency really does.
 
For example, a statewide resource for small businesses recently hired Clairemont to devise an executive visibility campaign to help position the organization and its director as the leading small business resource in North Carolina.
 
Head to our blog to read what exactly an executive visibility campaign entails and to learn more about our services!
So you say it’s National Coffee Day? We say let us So you say it’s National Coffee Day? We say let us tell you about our new favorite @drink321coffee ! If you are in Raleigh, go see Paul, the other Paul, Emma  or whichever smiling faces are working today. We LOVE this place and the coffee! ❤️❤️❤️
Our client @wendellfallsnc, one of the largest mas Our client @wendellfallsnc, one of the largest master-planned communities in the Triangle, closed on its first age-eligible rental community plan, Arden at Wendell Falls, that will offer 140 open-concept units and exclusive onsite amenities!
 
Visit our blog to see the @trianglebizjrnl coverage and read the full feature in the TBJ to learn more about Arden at Wendell Falls.
Staying in Raleigh this Labor Day weekend? Stop by Staying in Raleigh this Labor Day weekend? Stop by client @vitaviteraleigh for good snacks and great wine!🍷 Both locations are open normal hours Friday-Sunday and closed on Monday.
You never know who might be hanging out at The Cla You never know who might be hanging out at The Clairemont House. Thanks to @yellowdogcreative for helping save this buddy. Notice that we speak lizard. Or skink. Or gecko or whatever he is. Or maybe it’s the extra caffeine before our client presentation.
Yep, our town is pretty cool. #raleigh Yep, our town is pretty cool. #raleigh
Who wants to have a Friday afternoon porch meeting Who wants to have a Friday afternoon porch meeting?
Congrats to our new neighbor on Bloodworth Street Congrats to our new neighbor on Bloodworth Street South @raleighwineshop ! @blah2voila was there today representing Clairemont at the grand opening festivities and enjoying the @grandchamphospitality sandwich pop up. Yum! 🍷🥪
It’s National Volunteer Month, and volunteers are It’s National Volunteer Month, and volunteers are needed more than ever! Many organizations with scarce resources rely on volunteers and would not exist without them. Visit our recent blog post to read about the organizations Clairemont has supported and how you can make a difference in your community!
Authenticity is trending, and research shows that Authenticity is trending, and research shows that consumers are 2.4 times more likely to view user-generated content as authentic. Read our recent blog post to learn about UGC, how it can benefit your brand and how to use it in your marketing strategy.
From social values to behavior patterns, COVID-19 From social values to behavior patterns, COVID-19 has left an impact on every sector of life, including marketing. Read our blog on marketing in a post-COVID world to learn how things have changed and how that should impact your business strategy.
We are so excited to share that Clairemont earned We are so excited to share that Clairemont earned eight awards, five gold🥇and three silver🥈, at this year's Sir Walter Raleigh Awards hosted by the Raleigh Public Relations Society!🎉 We are beyond grateful to work with so many amazing partners, clients and industry friends!
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