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Author: Olivia Noles

RLF Communications Acquires Clairemont Communications

RLF Communications Acquires Clairemont Communications

December 18, 2023December 18, 2023 Olivia NolesPublic Relations, Raleigh PR Agency, The Clairemont TeamClairemont Communications, Public Relations, Raleigh PR Agency, RLF acquires Clairemont Communications, RLF Communications Acquires Clairemont

RLF Communications, a full-service public relations agency, acquired Clairemont Communications, a Raleigh-based public relations agency, on December 12. Clairemont founder and CEO Dana Phelps will become chair of RLF and serve on the company’s leadership team.

The acquisition of Clairemont further strengthens RLF’s depth and experience in industries such as manufacturing, real estate development, nonprofits and financial services, while bolstering its existing team in Raleigh. RLF has professionals in Greensboro, Raleigh and Charlotte serving clients conducting business regionally, nationally and globally.

“I have known Dana for nearly 20 years and been deeply impressed with her agency’s commitment to strategy and service for its diverse clients,” said Monty Hagler, CEO of RLF. “Clairemont has been honored with nearly 250 industry awards for its creative, results-oriented campaigns. That experience and knowledge will help us bring fresh perspectives and innovative ideas to our clients.”

Founded in 2010, Clairemont’s clients include real estate developers, manufacturers, hospitality companies and nonprofits. Like RLF, the agency has a strong footprint in the Charlotte region.

“RLF has an outstanding reputation as one of the premier public relations agencies in North Carolina,” said Phelps. “It’s culture and dedication to providing insightful strategy and personalized service align closely with our approach to working with clients, and we are delighted to be joining forces.”

This is the second acquisition for RLF this year. In January, the firm acquired Raleigh-based BAERING Group.

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Coverage of Brookfield Residential Townhomes at Wendell Falls!

Coverage of Brookfield Residential Townhomes at Wendell Falls!

November 15, 2023November 15, 2023 Olivia NolesClairemont Client NewsClairemont Communications, Public Relations, Raleigh PR Agency, townhomes at wendell falls

Clairemont client, Wendell Falls, recently announced that 122 brand-new Brookfield Residential townhomes are coming to the community!

With versatile designs and customization options at a valuable price point in a prime location, these townhomes are exactly what buyers are currently seeking in the Raleigh market. In addition, these townhomes are very similar to previously sold-out offerings at Wendell Falls, making this a great opportunity to secure media coverage for our client in the Triangle Business Journal.

In the article, Tanya Matzen, vice president of operations for Brookfield Properties, shares details about the layout and features of the value townhomes along with amenities residents will have access to.

Read the full feature in the Triangle Business Journal, and check out our other recent Wendell Falls features here.

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Securing coverage for a critical firefighter recruitment campaign

Securing coverage for a critical firefighter recruitment campaign

November 2, 2023November 2, 2023 Olivia NolesClairemont Client Newscritical firefighter recruitment, International Association of Fire Chiefs, North Carolina Association of Fire Chiefs

The North Carolina Association of Fire Chiefs (NCAFC), in partnership with the International Association of Fire Chiefs, recently launched a critical firefighter recruitment campaign across 14 North Carolina departments and associations. Research shows that since 2020, North Carolina has lost 4,963 volunteer firefighters, making this recruitment effort more critical than ever.

The campaign is part of the Workforce Solutions program designed to help North Carolina’s fire departments achieve a viable and sustainable volunteer firefighter workforce. The program is a nationally-funded grant awarded to the NCAFC to enhance the recruitment and retention of volunteer firefighters.

With October being Fire Prevention Month, Clairemont and The Felice Agency saw this as a newsworthy opportunity for the client. Together, we secured coverage for the critical firefighter recruitment campaign in 14+ media outlets across North Carolina, including:

  • Asheville.com News
  • Brunswick Beacon
  • The Daily Advance
  • Daily Dispatch
  • Duplin Times
  • The Courier Tribune
  • Goldsboro Daily News
  • Hendersonville.com News
  • The McDowell News
  • Mountain Xpress
  • News Argus
  • Public Radio East for NC
  • Randolph Record
  • Yadkin Ripple

Learn more about our work with the NCAFC here.

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Securing coverage for commercial developments at Wendell Falls!

Securing coverage for commercial developments at Wendell Falls!

October 24, 2023November 2, 2023 Olivia NolesClairemont Client Newscommercial developments at Wendell Falls, wendell falls

When designing Wendell Falls, the team envisioned bringing together residential, natural, commercial and retail spaces to create a community based on new ways to live and work. Some dismissed it as an impossible dream, but today, Wendell Falls has blossomed into a lively and eclectic community that defies the odds and dares to think differently.

In addition to the conveniences that are already in Wendell Falls, this year, the master-planned community has welcomed five new businesses, including Starbucks, Don Beto’s Tacos and Tequila, Jersey Mike’s, Elements Massage and Parkside, a local Raleigh favorite. And there’s a lot more where that came from, with plans to welcome even more to Treelight Square, the community’s bustling retail and dining destination, along with additional retail, office and residential selections.

Clairemont saw this as a newsworthy opportunity for our client and secured coverage for the recent commercial developments at Wendell Falls in the Triangle Business Journal. In the article, Tanya Matzen, vice president of operations for Brookfield Properties, shares details about the upcoming plans along with photos of the now-open restaurants and conveniences in Treelight Square.

Read the full feature in the Triangle Business Journal to learn more about the recent commercial developments at Wendell Falls, and check out our other recent Wendell Falls features here.

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Raleigh named Best Place to Live

Raleigh named Best Place to Live

August 19, 2023November 2, 2023 Olivia NolesIn Our Community, Raleigh PR AgencyClairemont Communications, PR Agency, raleigh best place to live, Raleigh PR Agency

Over the last few years, more and more people have been falling in love with Raleigh and choosing our city as their home, so it’s no surprise that the city has been recognized as a best place to live.

Raleigh is the second-fastest-growing metro in the country and was recently named:

  • #1 in Best Places to Live in North Carolina by U.S. News
  • #2 in Best Cities to Live in America in 2023 by Study Finds
  • #6 in Best Places to Live by U.S News
  • #7 in Best Big Cities to Live in America by Stacker

Raleigh received these rankings based on studies that compare climate, education, economy and quality of life in major cities. It was found that people love Raleigh for a variety of reasons, including its:

  • Mild climate
  • Excellent food
  • Endless recreational opportunities
  • Ample green space
  • Outstanding education
  • Diversity
  • Innovation
  • And small-town feel

“One of my favorite things about Raleigh is all the small businesses and local restaurants,” said Olivia Noles, account coordinator at Clairemont Communications. “There are always festivals and pop-up shops where you can discover new local businesses and artisans, especially around the holidays. I also love that the mountains and beach are both around three hours away, which makes weekend getaways easy.”

Looking for a PR agency in the Raleigh area? Learn more about our services here and contact us!

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clairemontcommunications

Have you heard about Meta’s newest social media Have you heard about Meta’s newest social media platform? It’s called Threads, and it’s being referred to as “the new Twitter.” Read everything you need to know about Threads in our latest blog post - link in bio!
SNEAK PEEK! @dellthepig landed at @wendellfallsnc SNEAK PEEK! @dellthepig landed at @wendellfallsnc (client) today, and rumor has it that @blah2voila has already been hamming it up with Dell! We know you want a selfie with Dell to post on Pigstagram, too!
We are proud to represent Raleigh as a member of P We are proud to represent Raleigh as a member of Public Relations Consultants Group, allowing us to offer clients expertise and support across the country! Clairemont founder, Dana Phelps aka @blah2voila, recently attended the PRCG conference in Oklahoma City.
2022 has been a fantastic year for Clairemont Comm 2022 has been a fantastic year for Clairemont Communications! Visit our blog for the full 2022 year in review!
As communications professionals, we wear a variety As communications professionals, we wear a variety of hats to meet our clients’ needs.
 
We’re writers, social media managers, photographers, marketers, editors, content creators- the list goes on and on.
 
Check out our recent blog post to learn what @olivia.noles , account coordinator here at Clairemont, does on a weekly and monthly basis.
#communicationsagency #communicationsmajor #pragencylife #pragency #raleighpr
This Friday, Clairemont’s Dana Phelps, @blah2voi This Friday, Clairemont’s Dana Phelps, @blah2voila , will be speaking at the 2022 @nc_prsa Strategic Communication & MarCom Conference! Phelps is a repeat presenter at this annual conference, and this year she is leading a session called Growing from Communication Technician to Strategic Counselor during which she will share three of her coined concepts: knowcasting, morecasting and collabolighthing. Visit our blog for the link to register for the conference!
@clairemontcommunications and @yellowdogcreative g @clairemontcommunications and @yellowdogcreative go together like the bacon and eggs! And speaking of bacon and eggs, have you been to @therainbowluncheonette yet? YUM!
Later this year, Clairemont client @wendellfallsnc Later this year, Clairemont client @wendellfallsnc, a master-planned community just 15 miles from downtown Raleigh, will welcome @parksideraleigh, a Raleigh-favorite restaurant known for its fresh, made-from-scratch dishes, to the community!
 
Visit our blog to see the @trianglebizjrnl coverage and read the full feature in the TBJ to learn more about Parkside.
“What exactly does a PR Agency do?” Because we “What exactly does a PR Agency do?” Because we get this question often, we have a series on our blog where we dive into our recent projects to give you a look at what a PR Agency really does.
 
For example, a statewide resource for small businesses recently hired Clairemont to devise an executive visibility campaign to help position the organization and its director as the leading small business resource in North Carolina.
 
Head to our blog to read what exactly an executive visibility campaign entails and to learn more about our services!
So you say it’s National Coffee Day? We say let So you say it’s National Coffee Day? We say let us tell you about our new favorite @drink321coffee ! If you are in Raleigh, go see Paul, the other Paul, Emma  or whichever smiling faces are working today. We LOVE this place and the coffee! ❤️❤️❤️
Our client @wendellfallsnc, one of the largest mas Our client @wendellfallsnc, one of the largest master-planned communities in the Triangle, closed on its first age-eligible rental community plan, Arden at Wendell Falls, that will offer 140 open-concept units and exclusive onsite amenities!
 
Visit our blog to see the @trianglebizjrnl coverage and read the full feature in the TBJ to learn more about Arden at Wendell Falls.
Staying in Raleigh this Labor Day weekend? Stop by Staying in Raleigh this Labor Day weekend? Stop by client @vitaviteraleigh for good snacks and great wine!🍷 Both locations are open normal hours Friday-Sunday and closed on Monday.
You never know who might be hanging out at The Cla You never know who might be hanging out at The Clairemont House. Thanks to @yellowdogcreative for helping save this buddy. Notice that we speak lizard. Or skink. Or gecko or whatever he is. Or maybe it’s the extra caffeine before our client presentation.
Yep, our town is pretty cool. #raleigh Yep, our town is pretty cool. #raleigh
Who wants to have a Friday afternoon porch meeting Who wants to have a Friday afternoon porch meeting?
Congrats to our new neighbor on Bloodworth Street Congrats to our new neighbor on Bloodworth Street South @raleighwineshop ! @blah2voila was there today representing Clairemont at the grand opening festivities and enjoying the @grandchamphospitality sandwich pop up. Yum! 🍷🥪
It’s National Volunteer Month, and volunteers ar It’s National Volunteer Month, and volunteers are needed more than ever! Many organizations with scarce resources rely on volunteers and would not exist without them. Visit our recent blog post to read about the organizations Clairemont has supported and how you can make a difference in your community!
Authenticity is trending, and research shows that Authenticity is trending, and research shows that consumers are 2.4 times more likely to view user-generated content as authentic. Read our recent blog post to learn about UGC, how it can benefit your brand and how to use it in your marketing strategy.
From social values to behavior patterns, COVID-19 From social values to behavior patterns, COVID-19 has left an impact on every sector of life, including marketing. Read our blog on marketing in a post-COVID world to learn how things have changed and how that should impact your business strategy.
We are so excited to share that Clairemont earned We are so excited to share that Clairemont earned eight awards, five gold🥇and three silver🥈, at this year's Sir Walter Raleigh Awards hosted by the Raleigh Public Relations Society!🎉 We are beyond grateful to work with so many amazing partners, clients and industry friends!
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