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Category: Blog

Clairemont Secures Byline Coverage for Club Car

Clairemont Secures Byline Coverage for Club Car

June 27, 2022July 15, 2022 Olivia NolesBlog, Case Studies, Clairemont Client NewsClairemont Communications, Club Car, PR Agency, Public Relations, Raleigh PR AgencyLeave a Comment on Clairemont Secures Byline Coverage for Club Car

No longer regulated to the golf course, golf cars have become a lifestyle hallmark. In fact, Mordor Intelligence predicts the golf car market will grow by 5 percent in the next five years, becoming a $2.5 billion industry by 2027.

Clairemont saw this trend as an opportunity for Club Car, a global leader in golf, consumer and utility vehicles, and assisted with the writing of an article that targeted the 55+ audience and highlighted the growth of the golf car lifestyle.

Clairemont researched and pitched appropriate targets in key markets. So far, we have secured coverage for Club Car in Patch Neighborhood News, AZ Big Media, Senior News GA and Lifestyles After 50, resulting in a total reach of 525,000+.

Contact us to learn about our services and check out Club Car to learn more about the golf car lifestyle.

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Brookfield partner Myatt Landscaping wins a Partners in Placemaking Award!

Brookfield partner Myatt Landscaping wins a Partners in Placemaking Award!

June 13, 2022July 15, 2022 Olivia NolesAwards, Blog, Clairemont Client NewsBriar Chapel, Brookfield, Myatt Landscaping, Partners in Placemaking Award, Public Relations, Raleigh PR Agency, Robert B. McLeod Award, wendell fallsLeave a Comment on Brookfield partner Myatt Landscaping wins a Partners in Placemaking Award!

The Robert B. McLeod Partners in Placemaking Award recognizes industry partners who go above and beyond to create exceptional places where residents can live, connect and be inspired.

Myatt Landscaping received a Partners in Placemaking Award for its outstanding landscaping work at Wendell Falls and Briar Chapel (Clairemont clients). Myatt’s landscaping designs strengthen the connection between residents and their shared places. When designing both communities’ landscape plans, Myatt worked alongside the Brookfield team to keep as many natural elements as possible and blend nature into the community.

As part of the award, Brookfield will be donating $2,000 to St. Jude’s Children’s Hospital in honor of Myatt Landscaping. We love working with organizations who recognize and appreciate their partners and give back to their communities. Thank you to our clients at Wendell Falls and Briar Chapel for doing just that!

Congratulations to Myatt Landscaping! Visit Wendell Falls’ blog and Briar Chapel’s blog to learn more about Myatt Landscaping’s amazing work. Contact us to learn more about our award writing services!

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Ingersoll Rand wins three Stevie Awards

Ingersoll Rand wins three Stevie Awards

May 25, 2022July 15, 2022 Olivia NolesAwards, Blog, Clairemont Client NewsIngersoll Rand, Raleigh PR Agency, Stevie AwardsLeave a Comment on Ingersoll Rand wins three Stevie Awards

Congratulations to Clairemont client Ingersoll Rand for winning three Stevie Awards in the 2022 American Business Awards! The American Business Awards is the premier accolade for excellence in U.S. business, honoring organizations of all sizes and industries.

Ingersoll Rand earned a Grand Stevie Award and a Gold Stevie Award for its Achievement in Growth. Since 2020, Ingersoll Rand has grown three times the market rate, more than doubled its size and has consistently outperformed the S&P 500 and Premium Industrial Peers by considerable margins. Ingersoll Rand also reached growth achievements in growth achievements in product innovation, mergers, acquisitions, market share, revenue and EBITDA. 

Ingersoll Rand also earned a Bronze Stevie Award for its Achievement in Management by an individual leader. Mary Betsch, Ingersoll Rand’s vice president of sustainability, was recognized as a Maverick of the Year for her leadership and sustainability work at Ingersoll Rand. Way to go, Mary!

Click here to learn more about the Stevie Awards Ingersoll Rand won. Visit Ingersoll Rand’s website to learn more about the company and the awards it received. Contact us to learn more about our award writing services.

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Brookfield Properties and Wendell Falls win at the 2022 MAME awards

Brookfield Properties and Wendell Falls win at the 2022 MAME awards

May 11, 2022July 27, 2022 Olivia NolesAwards, Blog, Clairemont Client NewsBrookfield, Brookfield Properties, MAME Awards, Raleigh PR Agency, wendell fallsLeave a Comment on Brookfield Properties and Wendell Falls win at the 2022 MAME awards

At the annual Major Achievements in Marketing and Excellence (MAME) awards, the Homebuilders Associations of Raleigh – Wake County recognize members’ professional achievements in sales and marketing excellence. It was no surprise when Clairemont client, Wendell Falls and Brookfield Properties received top accolades at the 2022 MAME awards.

Brookfield Properties won Development Company of the Year for its involvement in the home building industry and the success of Wendell Falls and Briar Chapel.

Wendell Falls took home “Best Brochure for a Master Planned Community” for its customizable community brochures, “Best Use of Technology by a Master Planned Community” for its Treelight Square announcement video, “Best Lifestyle Program” for its COVID-19 virtual events and “Best Community Recreation Facility” for Sunset Park!

Congratulations to our clients at Wendell Falls and Brookfield Properties! Thank you for giving us the opportunity to work with you year after year! Visit Wendell Falls’ blog to learn more about the master-planned community and the awards it received, and contact us to learn more about our award writing services.

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Ingersoll Rand donates to Ukraine

Ingersoll Rand donates to Ukraine

April 28, 2022July 15, 2022 Olivia NolesBlog, Clairemont Client NewsClairemont Communications, Ingersoll Rand, national volunteer month, Public Relations, Raleigh PR AgencyLeave a Comment on Ingersoll Rand donates to Ukraine

In case you haven’t heard, April is National Volunteer Month! We recently published a post highlighting the organizations Clairemont gives back to and how you can make a difference, too. Today we will be sharing how our client Ingersoll Rand, a global provider of mission-critical flow creation and industrial solutions, makes a difference and donates to Ukraine.

Ingersoll Rand donates to Ukraine

When the war with Ukraine hit and Ingersoll Rand saw the loss of lives and damage it caused, Ingersoll Rand knew it needed to do something to help.

Ingersoll Rand associates rolled up their sleeves to pack hygiene kits that included soap, towels, toothbrushes, water jugs and more. Ingersoll Rand is donating these kits to the Krakow brand of the Polish Red Cross as part of Ingersoll Rand’s program to support the people of Ukraine.

Polish Red Cross

In addition to creating the hygiene kits, Ingersoll Rand is partnering with offices in Poland to raise additional aid. So far, the locations have collected nearly one thousand dollars, first aid kits, thermal blankets and sleeping gear that will be donated to the Polish Red Cross.

Ingersoll Rand’s World Food Programme

In March, the company also launched Ingersoll Rand’s World Food Programme campaign to help those in Ukraine. As part of this campaign, Ingersoll Rand announced its commitment of $1 million in Ukrainian humanitarian aid. Ingersoll Rand donated $250,000, along with up to an additional $250,000 through matching employee donations through a partnership with World Food Program. The donations from Ingersoll Rand will help U.N. World Food Programme provide those in and fleeing from Ukraine with meals.

In addition, Ingersoll Rand pledged to contribute another $500,000 in critical product donations. These products are designed to help with medical, water, sanitation and disaster response situations.

Ingersoll Rand is accepting and matching donations through May 18, 2022. Visit Ingersoll Rand’s website to learn more about its efforts to help Ukraine.

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Yep, our town is pretty cool. #raleigh Yep, our town is pretty cool. #raleigh
Who wants to have a Friday afternoon porch meeting Who wants to have a Friday afternoon porch meeting?
Congrats to our new neighbor on Bloodworth Street Congrats to our new neighbor on Bloodworth Street South @raleighwineshop ! @blah2voila was there today representing Clairemont at the grand opening festivities and enjoying the @grandchamphospitality sandwich pop up. Yum! 🍷🥪
It’s National Volunteer Month, and volunteers ar It’s National Volunteer Month, and volunteers are needed more than ever! Many organizations with scarce resources rely on volunteers and would not exist without them. Visit our recent blog post to read about the organizations Clairemont has supported and how you can make a difference in your community!
Authenticity is trending, and research shows that Authenticity is trending, and research shows that consumers are 2.4 times more likely to view user-generated content as authentic. Read our recent blog post to learn about UGC, how it can benefit your brand and how to use it in your marketing strategy.
From social values to behavior patterns, COVID-19 From social values to behavior patterns, COVID-19 has left an impact on every sector of life, including marketing. Read our blog on marketing in a post-COVID world to learn how things have changed and how that should impact your business strategy.
We are so excited to share that Clairemont earned We are so excited to share that Clairemont earned eight awards, five gold🥇and three silver🥈, at this year's Sir Walter Raleigh Awards hosted by the Raleigh Public Relations Society!🎉 We are beyond grateful to work with so many amazing partners, clients and industry friends!
This spring, Ali de la Vega is joining the Clairem This spring, Ali de la Vega is joining the Clairemont team as an intern! Ali is a Junior at NC State who prides herself in being a daughter and a Christian as well as an amateur athlete, overachiever and older sister. Learn more about her background and how she found a love for PR on our website!
If you could change one thing about Instagram, wha If you could change one thing about Instagram, what would it be? Comment 🙋🏼‍♀️🙋🏿‍♀️🙋🏽‍♀️ if you said, “I’d bring back the chronological feed.” Well, the chronological feed could be returning in 2022! Visit our blog to read the 2022 recent Instagram updates and how your Instagram strategy should change.
Many people don’t realize it, but a lot of behin Many people don’t realize it, but a lot of behind-the-scenes work goes into creating a successful blog post. Visit our blog to learn the 11 blogging mistakes you’re making, why these mistakes are hurting your blog and how to fix them.
Since TikTok’s success, short-form video has tak Since TikTok’s success, short-form video has taken over social media. With how easy it is to reach new audiences, you should be using short-form video in your business’s social media strategy. Visit our blog to learn how TikTok took over and how to use short-form video for business.
Clairemont is currently seeking smart, responsible Clairemont is currently seeking smart, responsible, creative and hard-working public relations practitioners who are ready to tackle any assignment for an account strategist position! Check out our latest blog post for the job description and further information. #raleighpr #clairemontcommunications #pragency
From new employees to outstanding awards, Clairemo From new employees to outstanding awards, Clairemont has had an amazing 2021. Visit the blog to read Clairemont’s 2021 year in review.
To celebrate the holiday season, the Clairemont te To celebrate the holiday season, the Clairemont team dined at @angusbarn and played a regifted version of White Elephant, a game that has been a Clairemont tradition for years. Visit our blog to read more about the Clairemont team holiday traditions and how they came about.
While you may feel the need to capitalize the word While you may feel the need to capitalize the word “merry” when wishing someone a merry Christmas, merry is not a proper noun, name or event and should only be capitalized when at the beginning of a sentence.
This year, Clairemont was the only agency headquar This year, Clairemont was the only agency headquartered in NC to receive a 2021 Silver Anvil Award on top of two Best in Show awards from NCPRSA and a Queen City award from PRSA Charlotte. Visit our blog and read about the recognition we received in 2021.
Claus is Santa’s last name. A clause is a group Claus is Santa’s last name. A clause is a group of words that contains a subject and a verb. For example, “When he comes to our home, we get gifts.”
Giving back to the Raleigh community is important Giving back to the Raleigh community is important to our team, especially around the holidays. Check out our blog and read about how our team gives back to the community.
Not only are these holiday words often miswritten Not only are these holiday words often miswritten as two words, many are also frequently misspelled. Mistletoe has a silent T and sugarplum is spelled with an A, not an E. Other commonly misspelled holiday words include poinsettia, reindeer, angel, hot cocoa and boughs (of holly). #holidaygram #grammar_tips #grammartips
Chief Mosley is more than just a client and collea Chief Mosley is more than just a client and colleague, he is also a true friend with the kindest soul. He has dedicated most of his life to the fire service, starting as a volunteer and continuing on to roles from firefighter to deputy fire chief. 

While working with the North Carolina Association of Fire Chiefs on a two-year campaign to recruit and retain volunteer firefighters across 15 of the most at-risk agencies in North Carolina, Chief Mosley helped secure 474 new recruits. Visit our blog to learn more about Chief Mosley’s career in the fire service.
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