On the Record: NCPRSA Seminar & Awards
Ask anyone in PR, and they will tell you they welcome the opportunity to work with a client year after year. It allows us to get to really get to know our clients and their …
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On The Record: Twitter for PR
Several times in recent weeks, I have heard someone say, “Twitter is dead.” In the spirit of full disclosure, while I have not fully embraced the social media channel on a personal level, I do …
Read More →On the Record: Goals and Productivity
How often do you find yourself wishing you had more hours in the day? I’m guessing quite often, and you’re not alone. This phrase is often muttered when someone is experiencing a sense of motivation, …
Read More →On The Record: The North Carolina 100
Shrinking newsrooms. It’s something PR professionals have been battling for years, and news opportunities only seem to be getting slimmer. Two and a half years ago, Chris Schroder, president of SPR in Atlanta, …
Read More →On the Record: Lost in Translation
Can you believe texting has been around for more than 20 years? From pressing numbers on the dialpad to form a word (that was guessed by your phone) to the qwerty keyboard and …
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