Colors and marketing are complementary. They work together, bringing vivid visualizations to campaigns, persuading buying decisions and shaping consumer perceptions. The strategic use of hues and shades not only makes a business logo stylish, but …
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In the digital age when everything from cars to cats has an Instagram account, a Facebook page and even a Twitter handle, it has become obvious that branding isn’t just for businesses anymore. Branding, it …
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Long before 2018 was dubbed “The Year of the Influencer,” brands were tapping celebrities to peddle their products for a fine fee. Turns out, a recognizable face could persuade the masses to try a new …
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There are 32 teams in the NFL across 21 states. Super Bowl XLIX, New England Patriots versus Seattle Seahawks, was the most-watched Super Bowl and most-watched television program of all time with a staggering 114.4 …
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It sometimes feels like social media is one big race; everyone’s trying to gain the most followers, likes and comments in the fastest time possible.
Social media provides an excellent opportunity to learn about your …
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