My First 30 Days at a Raleigh PR Agency: Day 18

By Posted in - Entry-Level PR Job & Raleigh PR Agency on June 22nd, 2012

If you’re working on a team, it can be difficult staying up-to-date on what everyone is doing, what you need to be doing, when something is due, when something is completed, etc. Clairemont’s solution to this problem? A free online task manager program called Asana.

Asana is a digital workspace where you and your team can share task lists, plan, organize, prioritize and stay in sync with all of your different projects. On Asana, you can create new workspaces for each client or project, create different tasks and to-dos for each workplace, assign tasks to different team members, set due dates and check items off the list upon their completion. Each team member can see exactly what she and other team members need to do. Projects can be prioritized so you always know which is the most pressing and important at that time.

With people in and out of the Clairemont office and often on different schedules, Asana has helped us communicate what needs to be done and when. Instead of clogging up email inboxes with messages reminding someone to edit a blog or send a document, the task can be added to Asana, assigned to a specific team member and flagged with a due date. This may sound like an elementary idea, but in a public relations office where you are working on a number of different assignments and clients at any given time, the ability to streamline everyone’s schedules is necessary for productivity and efficiency

Intrigued? You should be! Asana is easy, effective and, most importantly, free! It’s a great tool for a public relations agency to use, and we highly suggest it. Take a look at this “Intro to Asana” video to learn more!



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