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Category: Inspirational

Myrtle Monday: Simplify in the New Year

January 3, 2011January 31, 2023 Dana PhelpsBlog, InspirationalCommunications, postcards, simplify, Social Media

 

Happy New Year! If you visited our blog last year, you might have noticed that while we love social media and “newer” forms of communications, we have a strong appreciation for traditional communications, as well. We especially love when we can build a client campaign that blends social and traditional communications.

 

We began blogging about Myrtle’s postcards because we love this old-fashioned form of correspondence, and we like to draw the comparison to Twitter. Since postcards don’t allow for much space, we like to call them the original Twitter.

 

For today’s Myrtle Monday and the first of the New Year, we share a postcard that comes from Upper Canada Village. We chose this one because it features a place that is all about a more simple time, and we think a new year is the best time to think about how to simplify your life. Is it a better organizational system for your files in the office? Clearing your closet of clothes you never wear? Maybe it’s a shift in your business to specialize or focus more time on fewer clients. Whatever it is, we hope the end result looks something like this photo… what could be better than fresh eggs, a table of vegetables and someone to put blooming flowers in your vases? Happy New Year, everyone!

 

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Myrtle Monday: All About the Details

December 6, 2010January 31, 2023 Dana PhelpsBlog, Free Advice, InspirationalDetails, Myrtle Monday, Public Relations, Social Media, Storytelling1 Comment on Myrtle Monday: All About the Details

This week’s Myrtle Monday is all about the details! Upon arrival in Vienna and touring the Hofburg Palace and Schonbrunn Castle, Lela writes about silver and gold china, original furnishings and beautiful artwork. I can only imagine that when Lela returned home, she became the charming tour guide for Myrtle, recreating each and every detail of the trip.

With the holidays upon us, it seemed appropriate to blog about details — talk about going from blah to voila! A plain package is transformed with some pretty ribbon. A table goes from everyday to holiday with the addition of a festive runner. For me, a mood is created by the burning of a scented candle.

As a communicator, details are important to telling our clients’ stories. What details help paint the picture? Which are the best details to share? Where’s the balance between interesting and overkill? My friend, Karen, LOVES a detailed story. “Details, girl. Give me all the details,” she’ll say. But not all audiences have the time or the desire to hear ALL of the details.

 Of course you also have to consider the medium and method of sharing the details. Back to my original Myrtle Monday point of postcards being the original Twitter, sometimes you are limited by space. I love that that never stopped Lela from making Myrtle feel like she was right there with her, seeing the world from her armchair in Small Town, USA.

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Myrtle Monday in Mexico!

November 29, 2010January 31, 2023 Dana PhelpsBlog, Inspirational, Travel1 Comment on Myrtle Monday in Mexico!
Monumento a los Ninos Heroes en Guadalajara.

As the weather turns chilly here in North Carolina (okay, below 60 IS chilly to me), I want to travel with Lela and Ruth to Mexico! While I am not quite old enough to join them on the AARP trip, I am old enough to find humor in Lela’s comment about Bing Crosby. She writes, “The weather is delightful. No wonder Bing Crosby spent much time here.” More from Lela in the next Myrtle Monday.

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Myrtle Monday: Giving Thanks for the Little Things

November 22, 2010January 31, 2023 Dana PhelpsBlog, Inspirational3 Comments on Myrtle Monday: Giving Thanks for the Little Things
This is very good bread.

Of the 80-some postcards written to Myrtle, this one just might be my very favorite. I love the simplicity of it. I love the everyday-ness of the women working together, of their clothes and of their surroundings. I love that Lela wrote, “This is very good bread. We are on our second loaf.”

No air pollution here. It’s wonderful!

As Thanksgiving approaches, this particular postcard reminds me to be grateful for the small things and to count the blessing of contentment. Lela goes on to write about staying in a little apartment and cooking her own supper, sounding just as happy as she could be about making herself soup and a salad. And she was thankful for no air pollution!

Funny how this all seems like an analogy of Clairemont’s first year. We are just tickled pink to be in our funky little office space cooking up our own meals and serving communications strategies one loaf at a time. Free side orders of non-polluted sunshine and rainbows!

Thanks for all of the little things.

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Myrtle Monday Brought to You by Lela

November 15, 2010January 31, 2023 Dana PhelpsBlog, Inspirational, Travel4 Comments on Myrtle Monday Brought to You by Lela
Blowing the Shofar by the Wailing Wall, Jerusalem

Lela got around. And I mean that in the nicest way possible. This is one of many postcards in Myrtle’s prized collection that was sent from her friend, Lela. It comes from Jerusalem circa 1972, and I’m not sure what I love most about it — the photo, the fact that Lela says she’s trying as many local foods as she can or the colorful stamp. Perhaps it’s the clue that Lela was an adventurous traveler and a thoughtful friend to send reports from all over the world back to Myrtle in her rural hometown.

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clairemontcommunications

Have you heard about Meta’s newest social media pl Have you heard about Meta’s newest social media platform? It’s called Threads, and it’s being referred to as “the new Twitter.” Read everything you need to know about Threads in our latest blog post - link in bio!
SNEAK PEEK! @dellthepig landed at @wendellfallsnc SNEAK PEEK! @dellthepig landed at @wendellfallsnc (client) today, and rumor has it that @blah2voila has already been hamming it up with Dell! We know you want a selfie with Dell to post on Pigstagram, too!
We are proud to represent Raleigh as a member of P We are proud to represent Raleigh as a member of Public Relations Consultants Group, allowing us to offer clients expertise and support across the country! Clairemont founder, Dana Phelps aka @blah2voila, recently attended the PRCG conference in Oklahoma City.
2022 has been a fantastic year for Clairemont Comm 2022 has been a fantastic year for Clairemont Communications! Visit our blog for the full 2022 year in review!
As communications professionals, we wear a variety As communications professionals, we wear a variety of hats to meet our clients’ needs.
 
We’re writers, social media managers, photographers, marketers, editors, content creators- the list goes on and on.
 
Check out our recent blog post to learn what @olivia.noles , account coordinator here at Clairemont, does on a weekly and monthly basis.
#communicationsagency #communicationsmajor #pragencylife #pragency #raleighpr
This Friday, Clairemont’s Dana Phelps, @blah2voila This Friday, Clairemont’s Dana Phelps, @blah2voila , will be speaking at the 2022 @nc_prsa Strategic Communication & MarCom Conference! Phelps is a repeat presenter at this annual conference, and this year she is leading a session called Growing from Communication Technician to Strategic Counselor during which she will share three of her coined concepts: knowcasting, morecasting and collabolighthing. Visit our blog for the link to register for the conference!
@clairemontcommunications and @yellowdogcreative g @clairemontcommunications and @yellowdogcreative go together like the bacon and eggs! And speaking of bacon and eggs, have you been to @therainbowluncheonette yet? YUM!
Later this year, Clairemont client @wendellfallsnc Later this year, Clairemont client @wendellfallsnc, a master-planned community just 15 miles from downtown Raleigh, will welcome @parksideraleigh, a Raleigh-favorite restaurant known for its fresh, made-from-scratch dishes, to the community!
 
Visit our blog to see the @trianglebizjrnl coverage and read the full feature in the TBJ to learn more about Parkside.
“What exactly does a PR Agency do?” Because we get “What exactly does a PR Agency do?” Because we get this question often, we have a series on our blog where we dive into our recent projects to give you a look at what a PR Agency really does.
 
For example, a statewide resource for small businesses recently hired Clairemont to devise an executive visibility campaign to help position the organization and its director as the leading small business resource in North Carolina.
 
Head to our blog to read what exactly an executive visibility campaign entails and to learn more about our services!
So you say it’s National Coffee Day? We say let us So you say it’s National Coffee Day? We say let us tell you about our new favorite @drink321coffee ! If you are in Raleigh, go see Paul, the other Paul, Emma  or whichever smiling faces are working today. We LOVE this place and the coffee! ❤️❤️❤️
Our client @wendellfallsnc, one of the largest mas Our client @wendellfallsnc, one of the largest master-planned communities in the Triangle, closed on its first age-eligible rental community plan, Arden at Wendell Falls, that will offer 140 open-concept units and exclusive onsite amenities!
 
Visit our blog to see the @trianglebizjrnl coverage and read the full feature in the TBJ to learn more about Arden at Wendell Falls.
Staying in Raleigh this Labor Day weekend? Stop by Staying in Raleigh this Labor Day weekend? Stop by client @vitaviteraleigh for good snacks and great wine!🍷 Both locations are open normal hours Friday-Sunday and closed on Monday.
You never know who might be hanging out at The Cla You never know who might be hanging out at The Clairemont House. Thanks to @yellowdogcreative for helping save this buddy. Notice that we speak lizard. Or skink. Or gecko or whatever he is. Or maybe it’s the extra caffeine before our client presentation.
Yep, our town is pretty cool. #raleigh Yep, our town is pretty cool. #raleigh
Who wants to have a Friday afternoon porch meeting Who wants to have a Friday afternoon porch meeting?
Congrats to our new neighbor on Bloodworth Street Congrats to our new neighbor on Bloodworth Street South @raleighwineshop ! @blah2voila was there today representing Clairemont at the grand opening festivities and enjoying the @grandchamphospitality sandwich pop up. Yum! 🍷🥪
It’s National Volunteer Month, and volunteers are It’s National Volunteer Month, and volunteers are needed more than ever! Many organizations with scarce resources rely on volunteers and would not exist without them. Visit our recent blog post to read about the organizations Clairemont has supported and how you can make a difference in your community!
Authenticity is trending, and research shows that Authenticity is trending, and research shows that consumers are 2.4 times more likely to view user-generated content as authentic. Read our recent blog post to learn about UGC, how it can benefit your brand and how to use it in your marketing strategy.
From social values to behavior patterns, COVID-19 From social values to behavior patterns, COVID-19 has left an impact on every sector of life, including marketing. Read our blog on marketing in a post-COVID world to learn how things have changed and how that should impact your business strategy.
We are so excited to share that Clairemont earned We are so excited to share that Clairemont earned eight awards, five gold🥇and three silver🥈, at this year's Sir Walter Raleigh Awards hosted by the Raleigh Public Relations Society!🎉 We are beyond grateful to work with so many amazing partners, clients and industry friends!
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