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Category: Blog

On the Record: Goals and Productivity

On the Record: Goals and Productivity

June 29, 2016January 31, 2023 Sarah HattmanBlog, On the Record, Professional Developmentefficiency, NCPRSA, PR, productivity, The Efficiency Office, time management, Tracey Gritz

How often do you find yourself wishing you had more hours in the day? I’m guessing quite often, and you’re not alone. This phrase is often muttered when someone is experiencing a sense of motivation, but quickly becomes frustrated because they are over committed and do not have time to do all that they want to do.

I recently had the opportunity to hear Tracey Gritz, productivity expert and owner of the Efficient Office, speak at an NCPRSA professional development luncheon. She discussed steps you can take to regain control and spend your valuable time on the work that really matters so that you end your day feeling energized instead of drained. Let’s go On the Record to learn some helpful tips to improve your quality of life through productivity.

 

https://clairemontcommunications.com/wp-content/uploads/2016/06/Effiency.m4v

Interested in more productivity tips? Check out our advice on how to battle distractions.

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PR Trendspotting

PR Trendspotting

June 28, 2016January 31, 2023 Dana PhelpsBlog, Counselors Academy, Public RelationsCAPRSA, PR Trenspotting, PRSA, Public Relations, Trends in PR

In a few days, we’ll be halfway through 2016. Yes, wow! Think about that for a minute. As such, I wanted to revisit this December Tactics column penned by fellow Counselors Academy member, Deborah Weinstein of Tornoto PR firm Strategic Objectives, called The Changes in Store for 2016: Trendspotting for the New Year.

Deb predicted that our profession of public relations, with its power to make news, spark conversation and engage in real time, will continue to take a prominent role at the business strategy table. She included predictions from other Counselors Academy members that support that thought such as the following:

“Search and content merge together to create the fabric of how we generate awareness and influence action. It’s an opportunity for PR professionals to broaden our skill sets into data collection and analysis, audience segmentation and automated technologies to provide targeted and relevant communications that move audiences through the sales funnel. In the process, we become invaluable to the organizations we serve.” — Lisa Gerber, founder, Big Leap Creative

“I’m going to pay even more attention to what Google calls micro-moments: all those times during the day when we reflexively turn to our smartphones to satisfy those incessant ‘I want to know/go/do/buy’ impulses. For me, that’s a rallying cry for public relations on two fronts. First, we must understand what motivates our audiences and the type of content they’re searching for in the moment. Second, we need to get untethered from our desktops, put on our walking shoes, and then create and distribute short, visual, meaningful stories that stand out and help people when they’re on the go.” — Martin Waxman, president, Martin Waxman Communications

“The erosion of traditional news sources by social and digital media will continue to provide opportunities for the PR and communications profession. Content generation and thought leadership will remain key components for success in our profession.” — Tom Garrity, president, The Garrity Group Public Relations

Do you think these predictions are on the mark for where we are halfway through 2016? What predictions are you willing to make for the next six months and 2017? You can read Deb’s full column here.

As a member of PRSA‘s Counselors Academy executive committee, I’ve been collaborating with Tactics editor John Elsasser for several months as a liaison of sorts to secure contributors for the publication’s monthly column called “Changing Times.” It was started by Michael Herman, APR, Fellow PRSA, friend and mentor to many. There was no one better than Mike to write about changes in the public relations industry, and his only published column appeared in January 2015, the same month he unexpectedly left this world. Since then, members of PRSA’s Counselors Academy have been contributing their thoughts on the evolution of our profession.

Want to know more about Counselors Academy and its members? Read our previous posts here.

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Photo of the Week: Fried Florals

Photo of the Week: Fried Florals

June 24, 2016January 31, 2023 Cherith AndesBlog, Photo of the Week, Restaurant PR + Hospitality PRatlanta food and wine, food and wine festivals, Food Festivals, food pr, Restaurant PR

We all love a fresh bouquet of blooms, cheery decor to brighten a room or to celebrate a special occasion. But what about flowers … as a dinner appetizer?

In early June, we joined Clairemont client Il Palio at the Atlanta Food and Wine Festival where Chef Teddy Diggs dished up surprising regional Italian delicacies. His deep-fried squash blossoms piped with ricotta stole the hearts of the guests — as evidenced by the long lines to his booth! After a long (but fun) day in the sun at the Tasting Tent, we snapped this shot of Chef Teddy Diggs and Anthony Carey, general manager, The Siena Hotel, enjoying the last lone blossom.

Check out some of our other culinary festival adventures here!

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Atlanta Food & Wine: Meet the Meats

Atlanta Food & Wine: Meet the Meats

June 22, 2016January 31, 2023 Cherith AndesBlog, Marketing, Restaurant PR + Hospitality PRAshley Christensen, atlanta food, atlanta food and wine festival, Chef Teddy Diggs, Food Festivals, Food Trends, foodie, James Beard, Restaurant PR

This month’s sojourns beckoned me down to the Peach State for the Atlanta Food and Wine Festival. During a fusion of traditional southern cuisine and fresh modern gastronomy, I had the privilege to visit several seminars prior to the grand Tasting Tent. My palate enjoyed veggies from stalwarts like Ashley Christensen who debuted a Mexican wood-grilled corn salsa, and I sampled pimiento-stuffed okra during a session of “Southern Farmers Spill It.” But I was surprised — and admittedly giddy — by the plethora of mighty meats in the spotlight.

We certainly can’t claim that vegetables are a new trend — or a trend at all for Charcuteriethat matter. The farm-to-fork movement has stolen America’s culinary limelight for some time, and part of that trajectory has created space for veggies. Chef Teddy Digg’s sweet corn gelato, Our State’s series on summer tomatoes and even this spring’s frenzy for ramps all cherish the earth’s harvest. So Atlanta’s spotlight on charcuterie began to cultivate a well-deserved appreciation for beef farmers, butchers and the like.

After a breakfast of headcheese, a brunch of pulled pork and an afternoon tea of seared tuna BBQ, I fell prey to the meat sweats. (Alright, it very well might have been the volcanic Atlanta temperatures, but it sounds more dramatic this way.) We explored farm fresh fish and “comeback sauce” with Mississippi’s Cole Ellis of Delta Meat Market. Chris Chamberlain unveiled the exacting skills required from charcuterie butchers, like David Bancroft of Alabama’s Acre. Where the general public sees bacon, these artisans see a culinary voyage — days, months, years of slicing, salting, smoking, salivating and serving!

Keep eating your veggies, folks, but clear your plate for hand-cut and cured proteins, from pork pate to tuna tartare. It’s time to meet the meats!

Check out our other edible adventure at the Charleston Wine and Food Festival!

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Tonight Show Dad Rap

Tonight Show Dad Rap

June 17, 2016January 31, 2023 Cherith AndesBlog, Photo of the Week, The Clairemont TeamFather's Day, jimmy fallon, the tonight show, tonight show dad rap, videos

With Father’s Day this weekend, we couldn’t settle for the same ‘ole shirt-and-tie gift. Jimmy Fallon issued a call for dads nationwide to submit a video of themselves rapping the Tonight Show Dad Rap — an original piece written by  The Roots’ Tariq Trotter in honor of Father’s Day.

Alright, so we know we’re not dads, but we couldn’t help playing! Happy Father’s Day to our fathers and all of our friends who carry that wonderful title!

Tonight Show Dad Rap

We love to show off creativity and videography skills with our short, fun videos. After watching our Dad Rap, check out our recent clip celebrating Clairemont’s Baby Mama Sarah Hattman!

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clairemontcommunications

Have you heard about Meta’s newest social media pl Have you heard about Meta’s newest social media platform? It’s called Threads, and it’s being referred to as “the new Twitter.” Read everything you need to know about Threads in our latest blog post - link in bio!
SNEAK PEEK! @dellthepig landed at @wendellfallsnc SNEAK PEEK! @dellthepig landed at @wendellfallsnc (client) today, and rumor has it that @blah2voila has already been hamming it up with Dell! We know you want a selfie with Dell to post on Pigstagram, too!
We are proud to represent Raleigh as a member of P We are proud to represent Raleigh as a member of Public Relations Consultants Group, allowing us to offer clients expertise and support across the country! Clairemont founder, Dana Phelps aka @blah2voila, recently attended the PRCG conference in Oklahoma City.
2022 has been a fantastic year for Clairemont Comm 2022 has been a fantastic year for Clairemont Communications! Visit our blog for the full 2022 year in review!
As communications professionals, we wear a variety As communications professionals, we wear a variety of hats to meet our clients’ needs.
 
We’re writers, social media managers, photographers, marketers, editors, content creators- the list goes on and on.
 
Check out our recent blog post to learn what @olivia.noles , account coordinator here at Clairemont, does on a weekly and monthly basis.
#communicationsagency #communicationsmajor #pragencylife #pragency #raleighpr
This Friday, Clairemont’s Dana Phelps, @blah2voila This Friday, Clairemont’s Dana Phelps, @blah2voila , will be speaking at the 2022 @nc_prsa Strategic Communication & MarCom Conference! Phelps is a repeat presenter at this annual conference, and this year she is leading a session called Growing from Communication Technician to Strategic Counselor during which she will share three of her coined concepts: knowcasting, morecasting and collabolighthing. Visit our blog for the link to register for the conference!
@clairemontcommunications and @yellowdogcreative g @clairemontcommunications and @yellowdogcreative go together like the bacon and eggs! And speaking of bacon and eggs, have you been to @therainbowluncheonette yet? YUM!
Later this year, Clairemont client @wendellfallsnc Later this year, Clairemont client @wendellfallsnc, a master-planned community just 15 miles from downtown Raleigh, will welcome @parksideraleigh, a Raleigh-favorite restaurant known for its fresh, made-from-scratch dishes, to the community!
 
Visit our blog to see the @trianglebizjrnl coverage and read the full feature in the TBJ to learn more about Parkside.
“What exactly does a PR Agency do?” Because we get “What exactly does a PR Agency do?” Because we get this question often, we have a series on our blog where we dive into our recent projects to give you a look at what a PR Agency really does.
 
For example, a statewide resource for small businesses recently hired Clairemont to devise an executive visibility campaign to help position the organization and its director as the leading small business resource in North Carolina.
 
Head to our blog to read what exactly an executive visibility campaign entails and to learn more about our services!
So you say it’s National Coffee Day? We say let us So you say it’s National Coffee Day? We say let us tell you about our new favorite @drink321coffee ! If you are in Raleigh, go see Paul, the other Paul, Emma  or whichever smiling faces are working today. We LOVE this place and the coffee! ❤️❤️❤️
Our client @wendellfallsnc, one of the largest mas Our client @wendellfallsnc, one of the largest master-planned communities in the Triangle, closed on its first age-eligible rental community plan, Arden at Wendell Falls, that will offer 140 open-concept units and exclusive onsite amenities!
 
Visit our blog to see the @trianglebizjrnl coverage and read the full feature in the TBJ to learn more about Arden at Wendell Falls.
Staying in Raleigh this Labor Day weekend? Stop by Staying in Raleigh this Labor Day weekend? Stop by client @vitaviteraleigh for good snacks and great wine!🍷 Both locations are open normal hours Friday-Sunday and closed on Monday.
You never know who might be hanging out at The Cla You never know who might be hanging out at The Clairemont House. Thanks to @yellowdogcreative for helping save this buddy. Notice that we speak lizard. Or skink. Or gecko or whatever he is. Or maybe it’s the extra caffeine before our client presentation.
Yep, our town is pretty cool. #raleigh Yep, our town is pretty cool. #raleigh
Who wants to have a Friday afternoon porch meeting Who wants to have a Friday afternoon porch meeting?
Congrats to our new neighbor on Bloodworth Street Congrats to our new neighbor on Bloodworth Street South @raleighwineshop ! @blah2voila was there today representing Clairemont at the grand opening festivities and enjoying the @grandchamphospitality sandwich pop up. Yum! 🍷🥪
It’s National Volunteer Month, and volunteers are It’s National Volunteer Month, and volunteers are needed more than ever! Many organizations with scarce resources rely on volunteers and would not exist without them. Visit our recent blog post to read about the organizations Clairemont has supported and how you can make a difference in your community!
Authenticity is trending, and research shows that Authenticity is trending, and research shows that consumers are 2.4 times more likely to view user-generated content as authentic. Read our recent blog post to learn about UGC, how it can benefit your brand and how to use it in your marketing strategy.
From social values to behavior patterns, COVID-19 From social values to behavior patterns, COVID-19 has left an impact on every sector of life, including marketing. Read our blog on marketing in a post-COVID world to learn how things have changed and how that should impact your business strategy.
We are so excited to share that Clairemont earned We are so excited to share that Clairemont earned eight awards, five gold🥇and three silver🥈, at this year's Sir Walter Raleigh Awards hosted by the Raleigh Public Relations Society!🎉 We are beyond grateful to work with so many amazing partners, clients and industry friends!
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