We tend to get a little fired up about social networking here at Clairemont. After all, social networking — or at least the desire to integrate it into overall strategic communications campaigns — was one of the reasons Clairemont was started. If you want to know how I really feel, just use the term social networking expert in a conversation with me. Why? Because I don’t believe in social networking experts. I believe in communications experts.
I recently had the opportunity to talk about what we do at Clairemont on WCHL’s Today’s Business with Jeremy Salemson. If you listen to the interview, you will hear that a large portion of our time was spent discussing social networking. Because of that, Jeremy invited me to be a guest on another show he hosts on WRAL.com, Business Today, to discuss social networking again. The format allows for short Q’s and A’s, so if this sparks more detailed questions for you, please contact me for further discussion.