Close the Gap. Find the Red Thread.

As consumers, we may sometimes ask ourselves why we prefer a certain brand. Is it the quality? The experience it provides? Its monetary value? As a business, on the other hand, we must dig deeper …
Read More →As consumers, we may sometimes ask ourselves why we prefer a certain brand. Is it the quality? The experience it provides? Its monetary value? As a business, on the other hand, we must dig deeper …
Read More →