Skip to content

615-294-1886

d@clairemontcommunications.com

Clairemont Communications

Clairemont Communications

  • About Us
  • Awards
  • Blog
  • Our Work
  • Services
  • Contact Us
  • About Us
  • Awards
  • Blog
  • Our Work
  • Services
  • Contact Us

Tag: NC food trends

Mystery Meals Sweep Raleigh

Mystery Meals Sweep Raleigh

May 26, 2015July 15, 2022 Cherith AndesBlog, Restaurant PR + Hospitality PR, TrendsFood Trends, NC food trends, North Carolina restaurants, pop-up dinners, raleigh dining, raleigh food, raleigh food trends, Raleigh PR, raleigh restaurants, Restaurant PRLeave a Comment on Mystery Meals Sweep Raleigh

Contrary to a Charlotte reporter’s infamous claim, Raleigh’s food scene is anything but blase, especially with this tasty twist. The pop-up dinner, the Triangle’s newest culinary foray, appeals to the developing Raleigh palette while satisfying our yen for community and conversation.

And, not to mention, our secret desire for red carpet treatment.

The Mystery Dinner

In its original form, the pop-up dinner featured an exclusive cast of chefs who pulled out all the stops to craft a one-time specialty menu. The guest list touted the “who’s who” of the culinary underground along an elite few “in the know.” Although guests knew the time and date of the soiree, everything else remained under wraps until 48 hours (or sometimes just 60 minutes!) prior to the dinner when…voila! Guests received a clever riddle unveiling the mysterious dinner location. How very Sherlock of us!

Acorn Kitchen, a Raleigh concept known for its distinctive catering, was one of the first to pilot the pop-up trend in the Triangle. Hosted in the courtyard of the Raleigh Architectural Institute, the mystery dinner piqued the interest of culinary critics and acclaimed foodies alike, delivering such social buzz and culinary zest that it has since become a hallmark event.

Pop-Ups with Wide Appeal

The latest iteration of the pop-up dinner has a broader appeal. You don’t necessarily have to know somebody who knows somebody with the secret handshake to enjoy a sparkling evening with fine wine. Ashley Christensen, 2014 James Beard Award recipient, recently launched a pop-up dinner series as a precursor to her upcoming concept, Death & Taxes. With the right ticket price, guests receive a VIP tour by Ashley herself (there’s the red carpet element!) followed by a four-course meal prepared by acclaimed chefs. The difference? The details are known, but the allure of the “backstage pass” remains.

Marketing with Meals

Pop-up dinners can serve a worthy function, too. Restaurants and chefs engage in friendly competition with other eateries to stoke interest in their collective brands. Catering companies, such as Snap Pea, forge a loyal following and engage new customers who may not otherwise have tasted its fare. ChickenWireNC provides local chefs opportunities to showcase their latest dishes to a select few fans and friends. All exclusive, all intriguingly delicious.

Rivaling the classic dinner-and-a-movie, the pop-up dinner pairs entertainment with a five-star meal. Raleigh certainly jumped on the right end of this rising trend—and we can’t wait to taste what’s next!

Any pop-up dinners that we should put on our watch list?

P.S. A special thanks to foodie friends Durham Foodie, Raleigh What’s Up, CookEatLife and FeliciaPhoto for their tasty tidbits about Raleigh’s food trends!

Read More

Categories

  • APR
  • Awards
  • Blog
  • Case Studies
  • Clairemont Client News
  • Copy Cat
  • Counselors Academy
  • Entry-Level PR Job
  • Fashion
  • Free Advice
  • Furniture PR
  • Hiring a PR Firm
  • In Our Community
  • Inspirational
  • Internal Communications
  • Marketing
  • Oh Momma Monday
  • On the Record
  • Owning a Business
  • Photo of the Week
  • PR People
  • Professional Development
  • Public Relations
  • Raleigh PR Agency
  • Real Estate PR
  • Restaurant PR + Hospitality PR
  • Social Media + Influencer Engagement
  • Starting a business
  • Sustainability
  • The Clairemont Team
  • Travel
  • Trends
  • Wonderfully Random

clairemontcommunications

Yep, our town is pretty cool. #raleigh Yep, our town is pretty cool. #raleigh
Who wants to have a Friday afternoon porch meeting Who wants to have a Friday afternoon porch meeting?
Congrats to our new neighbor on Bloodworth Street Congrats to our new neighbor on Bloodworth Street South @raleighwineshop ! @blah2voila was there today representing Clairemont at the grand opening festivities and enjoying the @grandchamphospitality sandwich pop up. Yum! 🍷🥪
It’s National Volunteer Month, and volunteers ar It’s National Volunteer Month, and volunteers are needed more than ever! Many organizations with scarce resources rely on volunteers and would not exist without them. Visit our recent blog post to read about the organizations Clairemont has supported and how you can make a difference in your community!
Authenticity is trending, and research shows that Authenticity is trending, and research shows that consumers are 2.4 times more likely to view user-generated content as authentic. Read our recent blog post to learn about UGC, how it can benefit your brand and how to use it in your marketing strategy.
From social values to behavior patterns, COVID-19 From social values to behavior patterns, COVID-19 has left an impact on every sector of life, including marketing. Read our blog on marketing in a post-COVID world to learn how things have changed and how that should impact your business strategy.
We are so excited to share that Clairemont earned We are so excited to share that Clairemont earned eight awards, five gold🥇and three silver🥈, at this year's Sir Walter Raleigh Awards hosted by the Raleigh Public Relations Society!🎉 We are beyond grateful to work with so many amazing partners, clients and industry friends!
This spring, Ali de la Vega is joining the Clairem This spring, Ali de la Vega is joining the Clairemont team as an intern! Ali is a Junior at NC State who prides herself in being a daughter and a Christian as well as an amateur athlete, overachiever and older sister. Learn more about her background and how she found a love for PR on our website!
If you could change one thing about Instagram, wha If you could change one thing about Instagram, what would it be? Comment 🙋🏼‍♀️🙋🏿‍♀️🙋🏽‍♀️ if you said, “I’d bring back the chronological feed.” Well, the chronological feed could be returning in 2022! Visit our blog to read the 2022 recent Instagram updates and how your Instagram strategy should change.
Many people don’t realize it, but a lot of behin Many people don’t realize it, but a lot of behind-the-scenes work goes into creating a successful blog post. Visit our blog to learn the 11 blogging mistakes you’re making, why these mistakes are hurting your blog and how to fix them.
Since TikTok’s success, short-form video has tak Since TikTok’s success, short-form video has taken over social media. With how easy it is to reach new audiences, you should be using short-form video in your business’s social media strategy. Visit our blog to learn how TikTok took over and how to use short-form video for business.
Clairemont is currently seeking smart, responsible Clairemont is currently seeking smart, responsible, creative and hard-working public relations practitioners who are ready to tackle any assignment for an account strategist position! Check out our latest blog post for the job description and further information. #raleighpr #clairemontcommunications #pragency
From new employees to outstanding awards, Clairemo From new employees to outstanding awards, Clairemont has had an amazing 2021. Visit the blog to read Clairemont’s 2021 year in review.
To celebrate the holiday season, the Clairemont te To celebrate the holiday season, the Clairemont team dined at @angusbarn and played a regifted version of White Elephant, a game that has been a Clairemont tradition for years. Visit our blog to read more about the Clairemont team holiday traditions and how they came about.
While you may feel the need to capitalize the word While you may feel the need to capitalize the word “merry” when wishing someone a merry Christmas, merry is not a proper noun, name or event and should only be capitalized when at the beginning of a sentence.
This year, Clairemont was the only agency headquar This year, Clairemont was the only agency headquartered in NC to receive a 2021 Silver Anvil Award on top of two Best in Show awards from NCPRSA and a Queen City award from PRSA Charlotte. Visit our blog and read about the recognition we received in 2021.
Claus is Santa’s last name. A clause is a group Claus is Santa’s last name. A clause is a group of words that contains a subject and a verb. For example, “When he comes to our home, we get gifts.”
Giving back to the Raleigh community is important Giving back to the Raleigh community is important to our team, especially around the holidays. Check out our blog and read about how our team gives back to the community.
Not only are these holiday words often miswritten Not only are these holiday words often miswritten as two words, many are also frequently misspelled. Mistletoe has a silent T and sugarplum is spelled with an A, not an E. Other commonly misspelled holiday words include poinsettia, reindeer, angel, hot cocoa and boughs (of holly). #holidaygram #grammar_tips #grammartips
Chief Mosley is more than just a client and collea Chief Mosley is more than just a client and colleague, he is also a true friend with the kindest soul. He has dedicated most of his life to the fire service, starting as a volunteer and continuing on to roles from firefighter to deputy fire chief. 

While working with the North Carolina Association of Fire Chiefs on a two-year campaign to recruit and retain volunteer firefighters across 15 of the most at-risk agencies in North Carolina, Chief Mosley helped secure 474 new recruits. Visit our blog to learn more about Chief Mosley’s career in the fire service.
Load More Follow on Instagram
Proudly powered by WordPress | Theme: realy-store by inverstheme.