As a member of PRSA‘s Counselors Academy executive committee, I’ve been collaborating with Tactics editor John Elsasser for several months as a liaison of sorts to secure contributors for the publication’s monthly column called “Changing Times.” It was started by Michael Herman, APR, Fellow PRSA, friend and mentor to many. There was no one better than Mike to write about changes in the public relations industry, and his only published column appeared in January 2015, the same month he unexpectedly left this world. Since then, members of PRSA’s Counselors Academy have been contributing their thoughts on the evolution of our profession.

For the May issue, my dear friend and fellow PR pro Chuck Norman of S&A Communications wrote about how Mike encouraged him to make a significant change in his life and how embracing change has continued to fuel his career success. The full story can be found here: A Hunger for Change: Adopt it Early and Often. Additionally, you can watch our video interview with Chuck to learn more about the vision behind The North Carolina 100.

Want to know more about Counselors Academy and its members? Read our previous posts here.