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Year: 2011

Green Thought Thursday: It’s all about delivery

May 12, 2011January 31, 2023 Josephine ButlerBlog, Sustainability
All that\’s left from my Jimmy John\’s lunch — the wrappers!

It’s all about delivery — a phrase I’ve heard one too many times, but still, I find to be very true. Only this time, I’m not talking about a big presentation or a business pitch; I’m talking about the delivery of my very delicious Jimmy John’s sandwich.

There are a whole heck of a lot of reasons why I love Jimmy John’s, the Vito being number one….Well, technically it’s number five on the menu, but rhetorically speaking… And the second reason? Because they deliver…on BIKES (usually). Every time that I call in to order my delicious Jimmy John’s Vito (e-z on the onions, e-z on the oregano and no tomatoes for those of you keeping tabs), they not only deliver at lightning speed, but they do it on two wheels, not four. It’s awesome!

Using my handy, dandy iPhone calculator, I figured that if I eat at least one Jimmy John’s sandwich a week (and trust me, it’s usually more), it’s a one mile round trip from Clairemont back to the store and my order is delivered by bicycle every single time (which in my case, it is), then the numbers are hardly impressive. BUT, dear friends, imagine how that number quickly adds up when you take into account just how many people have an obsession with the franchise as I do.

And yes, I do understand that sometimes, the folks at Jimmy John’s will have to hop into a car to make a delivery, but what I’m really trying to say is that I am proud of this gang. They’re setting an example by doing things a little greener. So next time you’re in the mood for a delicious, fresh and altogether scrumptious sandwich, maybe you should also consider a place that delivers by bike (or a place where you could bike yourself). It would be one more way to live a little greener each day!

Bon appétit!

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I’m feeling InSpired…

May 11, 2011January 31, 2023 Josephine ButlerAwards, Blog, Raleigh PR Agency1 Comment on I’m feeling InSpired…

Tonight is a big night for me — it will be my very first InSpire Awards dinner. It seems like just yesterday that Dana and I were hunkering down, filling notebook after notebook with a year’s worth of hard work — all in hopes of impressing the judges with what we know to be a lot of really great stuff!

If I am getting a little ahead of myself, know this — the InSpire Awards are hosted each year by the North Carolina Chapter of the Public Relations Society of America. It’s like a more local version of the PRSA’s Silver and Bronze Anvil Awards. And by golly, we’re excited to be a part of it!

I could go on and on about all of the awesome work we did for clients like Thomasville, Drexel Heritage, Briar Chapel, Triangle Family Services and UNC’s Kenan-Flagler Business School, but instead, I’ll just say this — we’re proud of each and every entry we submitted. One thing I love about Clairemont is that we put our hearts into each and every campaign and project, no matter how big or small!

As for tonight, we’ll be sure to fill you in on how things go. It promises be a night full of surprises. For one, I know that I am especially looking forward to the steak au poivre, as I have no idea what that actually is.

Stay tuned, oh faithful ones, and wish us luck!

Josie

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Jack is Back!

May 10, 2011January 31, 2023 Josephine ButlerBlog, Fashion, Furniture PR

We absolutely love our client Drexel Heritage, especially since we’re constantly getting new decorating ideas from them! Here is a trend we loved blogging about last week on the Drexel Heritage Blog — it’s one that we’ll have to incorporate into the Clairemont office somehow…

When it comes to furniture design, a royal wedding can mean only one thing: Jack is back….Union Jack, that is! In our first blog – Another British Invasion – we shared how we’ve been using the royal emblem in our new upholstery designs. Now, in the wake of Prince William and Kate Middleton’s recent wedding, there’s no doubt that the Union Jack is also making its way into showrooms across the country. Our proof? High Point Market.

In her recent trip to spring Market, Patricia Sheridan of the Pittsburgh Post-Gazette also noticed that the British trend has taken the country by storm. In her article, WhoWHATWhereWhy: British Home Furniture Invasion, she spotted the blue, red and white emblem on anything from clothes to bedding. Some designers, she wrote, took a bold approach, and some designers favored a more subtle approach. One of those was Drexel Heritage…

We opted for a more understated yet sophisticated look with our British-inspired ottoman/coffee table. The visual interest of this piece, our Connoisseur Ottoman featuring custom upholstery, was divided into four sections, each with an image of a British royal symbol, one of which being the Union Jack.

There is no doubt that in the coming weeks and months we will continue to see a celebration of British traditions. Be sure to share ways that you celebrated and/or decorated for the royal wedding in your home!

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My Clairemont Experience

May 9, 2011January 31, 2023 Josephine ButlerBlog, The Clairemont Team

Our second fabulous spring intern, Miss Hope Hemby, has also completed her internship at Clairemont. While we’re sad to see her go, we certainly are glad she learned so much during her time here!

She gave us Hope at Clairemont (get it?)!

In the undergrad years, professors, advisors, parents and all of those wiser than you try to give you the best advice they can while you are still a young and impressionable college student. They nag you about studying, going to class and keeping up your GPA. They also love to constantly remind you to get “experience in your field.” Advisors threaten that if you don’t get an internship (or several), your resume will be a destitute, hopeless waste of paper and you will never ever be hired by anyone worth working for….And then the sky will cave in, the world will end and we will all die! But the truth is, they are right (well, mostly). It is absolutely vital to intern because you’re able to learn things you like and don’t like about a particular field and whether or not you want to pursue a career in the area. Not to mention that they don’t look too shabby on your resume, either!

As a junior business administration major at NC State, I knew the time had come to find an internship. Little did I know that what awaited me was so much more than simply an internship. In late December 2010, internship a-hunting I did go. Thankfully, I found Clairemont Communications. When I interviewed on that fateful January day, I knew that if given the chance, I would love working with these fabulous, dog-loving ladies. And I was right!

I started my internship here at Clairemont in the beginning of February, and I have enjoyed every minute – I have a new-found love for the PR side of marketing! I have also discovered my love for writing and am thankful to have been able to put it to good use with blog postings and other fun projects. I was even able to successfully pitch a story about an important community event.

Just when things couldn’t get any better, they did. In March, Clairemont took on another intern, the lovely Whitney Medlin. I had the pleasure of working with her on Wednesdays and Fridays. We collaborated on projects, chatted about our love for studying abroad in Florence and teamed up in UNC versus NCSU debates with Josie (Go Pack!).

Even though she is a Tarheel fan, another highlight of working at Clairemont has been the wonderful company of Miss Josie Butler. Working alongside her for the past few months has been such a treat. Her impressive work ethic and amazing sense of humor have greatly added to my experience here. Whether we were working hard, playing with makeup or doing funny arm exercises to 80’s music, I looked forward to every day that I had the pleasure of being around her.

Last but certainly not least, the woman behind Clairemont Communications – Dana Hughens. I came to Clairemont eager to learn what it takes to successfully run an entrepreneurial venture. Whether or not she realized it, Dana showed me that and so much more. From her example, I learned that strength, patience and confidence in what you do are not only key to success in business, but in life as well. Her perseverance, innovative spirit and commitment to Clairemont are truly inspiring.

Working at Clairemont Communications has been such a wonderful experience. I am truly going to miss working with the fantastic staff and, of course, the dogs. I am certain that I have gained far more than I bargained for in an internship. I am sad to leave, but I am so thankful to have had the opportunity.

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All great things…

May 6, 2011January 31, 2023 Josephine ButlerBlog, The Clairemont Team
We\’ll miss Miss Whit!

My final day of interning at Clairemont Communications has sadly arrived. I definitely wasn’t here long enough, but there was still enough time to learn quite a few things from the rest of the team!

Dana, the best boss ever, is clearly successful and definitely has lots of knowledge to share. With her help I have a better understanding of the PR world in general, which I hadn’t been exposed to before. Prior to interning here I didn’t quite understand just how much goes on at once – phone meetings with clients, social media updates and events and researching some of the weirdest topics, like ice cream carts for example.

Another especially important part of this industry is writing. Copy, blogs, Facebook posts, press releases, you name it. I would not necessarily say writing is one of my strong points so thankfully Josie, the journalism queen, has been able to help me along in this area. She gave me some very helpful tips about writing structure, tone and the average amount of an article that a person actually reads (they usually don’t get too far).

For Hope, my intern partner, I’ve admired her great sense of style and positive outlook since day one. At the office, we’ve been trying to learn her makeup techniques and occasionally mimic her outfits and accessory usage. And I have loved being able to work with her everyday and feed off of her fun spirit and eagerness to learn.

 The people at Clairemont are what make it such a great place to work. There’s never a dull moment with this group, and they even make hard work enjoyable! I’m definitely going to miss coming to work everyday, but I hope the team knows they’re not getting rid of me that easy!
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clairemontcommunications

Have you heard about Meta’s newest social media pl Have you heard about Meta’s newest social media platform? It’s called Threads, and it’s being referred to as “the new Twitter.” Read everything you need to know about Threads in our latest blog post - link in bio!
SNEAK PEEK! @dellthepig landed at @wendellfallsnc SNEAK PEEK! @dellthepig landed at @wendellfallsnc (client) today, and rumor has it that @blah2voila has already been hamming it up with Dell! We know you want a selfie with Dell to post on Pigstagram, too!
We are proud to represent Raleigh as a member of P We are proud to represent Raleigh as a member of Public Relations Consultants Group, allowing us to offer clients expertise and support across the country! Clairemont founder, Dana Phelps aka @blah2voila, recently attended the PRCG conference in Oklahoma City.
2022 has been a fantastic year for Clairemont Comm 2022 has been a fantastic year for Clairemont Communications! Visit our blog for the full 2022 year in review!
As communications professionals, we wear a variety As communications professionals, we wear a variety of hats to meet our clients’ needs.
 
We’re writers, social media managers, photographers, marketers, editors, content creators- the list goes on and on.
 
Check out our recent blog post to learn what @olivia.noles , account coordinator here at Clairemont, does on a weekly and monthly basis.
#communicationsagency #communicationsmajor #pragencylife #pragency #raleighpr
This Friday, Clairemont’s Dana Phelps, @blah2voila This Friday, Clairemont’s Dana Phelps, @blah2voila , will be speaking at the 2022 @nc_prsa Strategic Communication & MarCom Conference! Phelps is a repeat presenter at this annual conference, and this year she is leading a session called Growing from Communication Technician to Strategic Counselor during which she will share three of her coined concepts: knowcasting, morecasting and collabolighthing. Visit our blog for the link to register for the conference!
@clairemontcommunications and @yellowdogcreative g @clairemontcommunications and @yellowdogcreative go together like the bacon and eggs! And speaking of bacon and eggs, have you been to @therainbowluncheonette yet? YUM!
Later this year, Clairemont client @wendellfallsnc Later this year, Clairemont client @wendellfallsnc, a master-planned community just 15 miles from downtown Raleigh, will welcome @parksideraleigh, a Raleigh-favorite restaurant known for its fresh, made-from-scratch dishes, to the community!
 
Visit our blog to see the @trianglebizjrnl coverage and read the full feature in the TBJ to learn more about Parkside.
“What exactly does a PR Agency do?” Because we get “What exactly does a PR Agency do?” Because we get this question often, we have a series on our blog where we dive into our recent projects to give you a look at what a PR Agency really does.
 
For example, a statewide resource for small businesses recently hired Clairemont to devise an executive visibility campaign to help position the organization and its director as the leading small business resource in North Carolina.
 
Head to our blog to read what exactly an executive visibility campaign entails and to learn more about our services!
So you say it’s National Coffee Day? We say let us So you say it’s National Coffee Day? We say let us tell you about our new favorite @drink321coffee ! If you are in Raleigh, go see Paul, the other Paul, Emma  or whichever smiling faces are working today. We LOVE this place and the coffee! ❤️❤️❤️
Our client @wendellfallsnc, one of the largest mas Our client @wendellfallsnc, one of the largest master-planned communities in the Triangle, closed on its first age-eligible rental community plan, Arden at Wendell Falls, that will offer 140 open-concept units and exclusive onsite amenities!
 
Visit our blog to see the @trianglebizjrnl coverage and read the full feature in the TBJ to learn more about Arden at Wendell Falls.
Staying in Raleigh this Labor Day weekend? Stop by Staying in Raleigh this Labor Day weekend? Stop by client @vitaviteraleigh for good snacks and great wine!🍷 Both locations are open normal hours Friday-Sunday and closed on Monday.
You never know who might be hanging out at The Cla You never know who might be hanging out at The Clairemont House. Thanks to @yellowdogcreative for helping save this buddy. Notice that we speak lizard. Or skink. Or gecko or whatever he is. Or maybe it’s the extra caffeine before our client presentation.
Yep, our town is pretty cool. #raleigh Yep, our town is pretty cool. #raleigh
Who wants to have a Friday afternoon porch meeting Who wants to have a Friday afternoon porch meeting?
Congrats to our new neighbor on Bloodworth Street Congrats to our new neighbor on Bloodworth Street South @raleighwineshop ! @blah2voila was there today representing Clairemont at the grand opening festivities and enjoying the @grandchamphospitality sandwich pop up. Yum! 🍷🥪
It’s National Volunteer Month, and volunteers are It’s National Volunteer Month, and volunteers are needed more than ever! Many organizations with scarce resources rely on volunteers and would not exist without them. Visit our recent blog post to read about the organizations Clairemont has supported and how you can make a difference in your community!
Authenticity is trending, and research shows that Authenticity is trending, and research shows that consumers are 2.4 times more likely to view user-generated content as authentic. Read our recent blog post to learn about UGC, how it can benefit your brand and how to use it in your marketing strategy.
From social values to behavior patterns, COVID-19 From social values to behavior patterns, COVID-19 has left an impact on every sector of life, including marketing. Read our blog on marketing in a post-COVID world to learn how things have changed and how that should impact your business strategy.
We are so excited to share that Clairemont earned We are so excited to share that Clairemont earned eight awards, five gold🥇and three silver🥈, at this year's Sir Walter Raleigh Awards hosted by the Raleigh Public Relations Society!🎉 We are beyond grateful to work with so many amazing partners, clients and industry friends!
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