We like catchy copy. In our Copy Cat blog series, we’ve written about good copy, bad copy, attention-getting copy, heartwarming copy and typos in copy.

As we write our own copy and copy for clients, we sometimes ask, “What is too far?” Some brands have a sense of humor. Sometimes there’s a desire to say something shocking or push the envelope to be memorable or simply get people talking.

These photos from a vet clinic made the rounds on Facebook. What do you think? Funny? Or offensive?