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Author: Josephine Butler

Green Thought Thursday: A Thought So Green, We Had to Post-it®

March 17, 2011January 31, 2023 Josephine ButlerBlog, Sustainability
Josie sure does love her Post-it® Notes!

As if you couldn’t get enough of her yesterday, our intern Hope Hemby joins us this week to share her first green thought for Green Thought Thursday.

We are forgetful, in a hurry and perpetually in need of a pen and paper. How did we live before the dawning of the Post-it® Note age? We stick them everywhere and anywhere that might catch our eyes from a computer screen to the refrigerator. As a matter of fact, we’re so in love with these perfectly sticky, handy little notes that we had our own 30th anniversary celebration for them.

Due to our excess use of these handy paper reminders, we may have felt a little guilty in the past for the potentially harmful environmental effects of our Post-it® gluttony. For those of us who are torn between “going green” and abstaining from these delightful square helpers, I have great news – Post-it® has a new line made from 100 percent recycled materials! Post-it® Greener and Recycled Notes are made entirely from recycled paper and use a plant-based adhesive. Super Sticky Recycled Notes and Recycled Easel Pads are also greener options.

According to blogger Everything Green and even the folks over at Post-it®, all notes are recyclable and made from recyclable paper. But not all Post-it® Notes are made equally. Some Post-it® Notes are made from 30 percent post consumer content, so you can see why we’re loving this new 100 percent recycled line! And as if you needed more incentive to run out and purchase this nifty new product, for every Post-it® or 3M recycled product purchased, the company will plant a tree (up to 100,000)! All you have to do is register the specially marked Post-it® or 3M product of your choosing online.

Not only are we giving ourselves a much needed helping hand by continuing to purchase and use this greener product, we are also helping to better the world around us! We can all take a collective sigh of relief knowing that we can use our beloved Post-it® Notes to our hearts’ content. Go ahead….Sticky-note everything!

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There’s Hope for Clairemont

March 16, 2011January 31, 2023 Josephine ButlerBlog, The Clairemont Team
Our intern Hope loves the Canine Couture pictures in the office.

Don’t let the title mislead you. Everything’s going just swimmingly at Clairemont Communications, and one of the reasons why is that we have the lovely Miss Hope Hemby on board as this semester’s TLC intern. For those of you who haven’t heard of our internship program, TLC stands for team, learning and career. Hope is learning a little bit about all three during her time here. Here’s what she had to say in my recent interview with her:

For the record, Hope, where are you from?
Well, I would have to say I am from Kinston, North Carolina even though my family lives in Clayton now.

And now you’re a student at North Carolina State…
Yes! I am studying business administration with a concentration in marketing.

So why marketing? And why intern at Clairemont?
I have an entrepreneurial spirit, I think. I took a class called the Entrepreneurial Initiative with State, and it consisted of obviously classroom experience, but also touring local start-ups. The class really piqued my interest. Just seeing the amount of work that goes into owning your own business…the little things, the big things….I would like to have my own company. Eventually.

So what have you learned so far here?
The work it takes not only to sustain an entrepreneurship but also to make it a success! I am getting the inside take on the whole thing.

We’re glad you’re liking it here. We like having you here, too! So what’s your favorite thing to do here?
I love writing blogs! It’s fun! And I never thought I would be doing anything in writing, but I like to write, so it works out really well!

Besides the work you’re doing, what’s your favorite thing about the office?
I am in love with the Canine Couture frames. As soon as I saw those when I was interviewing, I thought, I am going to get along great with these people. I love dogs.

Speaking of dogs, which of the office dogs is your favorite – Billy or Charley?
[Blushes] Can I just say my own dog, Valentino? He’s a toy poodle. We call him Vally.

I guess you can….So what else do you love outside of school and work besides your dog?
I am a member of Delta Gamma sorority, and that takes up a lot of time. I also am involved with the American Marketing Association, where I attend meetings, go to sponsored events and hear guest speakers. It’s a good way to make connections in the Raleigh area.

And your hobbies?
Oil painting, reading and running.

Oil painting?
Yeah, I took an oil painting class over the summer while I was studying abroad in Florence. But even before then, both of my aunts are professional artists, and they got me started early. Probably in elementary school.

Florence!? There’s a whole world of things we don’t know about you, Hope Hemby.
[Laughs]

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Green Thought Thursday: Feeling Thrifty?

March 10, 2011January 31, 2023 Josephine ButlerBlog, Sustainability
No picture could ever do this sequined beauty justice (the shirt, not me)!

I can’t tell you how many awesome shirts, skirts and jackets I’ve found over the course of a year at various thrift store locations. One of my favorites that I must share — this awesome sequined shirt, courtesy of Goodwill‘s Patton Avenue location in Asheville. It was only $3. What a steal!

But what’s even more awesome about shopping for clothes at thrift stores is the impact you’re having on our environment. By donating and shopping for second-hand clothing you are putting the three R’s into practice. You’re reducing the amount of packaging, plastic shopping bags, textiles and electronics that end up in landfills, and you’re reusing and recycling items that don’t need to be thrown away (or in the case of my pink sequined shirt, NEVER should be thrown away).

Goodwill Industries alone reported keeping 38,886,595 pounds of clothing and other items from ending up in landfills in 2009. That’s 2,632,475 pounds of computers; 2,129,793 pounds of metal; 1,439,711 pounds of cardboard; 285,862 pounds of purses; 800,095 pounds of shoes; 2,531,919 pounds of books; and 29,066,742 pounds of textile clothing. Holy cow!

So next time you’re looking for a new pair of boots to match that dress, how about stopping by Goodwill, the Salvation Army or, if you’re in Raleigh, Father & Son Antiques, first?

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A Friday Favorite: York Wallcoverings

February 25, 2011January 31, 2023 Josephine ButlerBlog, Clairemont Client News, Furniture PR

This week we posted the following blog for our client, Drexel Heritage, and we just had to share it with you here, too! In a recent photo shoot with Diana Parrish, York Wallcoverings featured Drexel Heritage furniture against backdrops of eye-popping patterns, intricately designed details and beautiful colors. The photos are so captivating, we couldn’t help but feature them as our Friday Favorite. Enjoy!

Word of the Week: Architexture

What’s our favorite word of the week? “Architexture,” as coined by blogger Pretty Organized Palacewho used textured wallpaper to not only spruce up a mantle, but also fashion placemats, decorate file organizers and make over dingy lampshades.

And that’s not the only way bloggers are using this trending feature in home décor. We also love how Suzy’s Artsy-Craftsy Sitcome used textured wallpaper to create faux boiserie in this entryway.

We, too, are caught in the craze! In a recent photo shoot by York Wallcoverings, designers showcased Drexel Heritage furniture in rooms that feature some of their limited-edition textured wallpaper. The reflection from our mirrored Miriam Console illuminates the fluted glass beading of this wallcovering.

Designers also complemented this cream wallcovering with the Cloe Lamp Table from our Et Cetera collection.

We want to hear about ways that you are using textured wallpaper in your home. Is it in your bathroom? In your living room? On your lampshades or stairwell? We’re always open to new ideas!

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Green Thought Thursday: The Abominable Plastic Grocery Bag

February 24, 2011January 31, 2023 Josephine ButlerBlog, Sustainability2 Comments on Green Thought Thursday: The Abominable Plastic Grocery Bag
If you leave your resuable grocery bags by the door, you won\’t forget them!

If you’re an avid follower of the News & Observer’s blog The Green Scene, then you might have caught this, too. Japanese inventor Akinori Ito has created a device that will turn all of those abominable plastic shopping bags into gasoline!

Are you as excited as I am? This means there’s a place besides the landfill for the reported 500 billion to 1 trillion bags used each year!

With a $10,000 price tag, though, I won’t have my hands on one of these babies any time soon. In the mean time, here are a few ways to reduce, reuse and recycle plastic grocery bags:

Reduce
– While waiting to check out, bag your own groceries. If you do it yourself, you’re more likely to pack more groceries into one bag.
– I may sound like Captain Obvious here, but shop with reusable grocery bags. The best part is that you can usually snag a few for free during fairs, expos and school functions.

Reuse
– Don’t have enough reusable grocery bags? Bring back your old plastic bags! They’re most likely good for another round or two of shopping before they give out.
– Scoop your poop! No bag is a better size for picking up doggie waste than a plastic grocery bag. Even the little bags you can buy at the pet store aren’t cutting it for ‘ol Charley boy!
– Pack your lunch in a plastic bag. It’s what I’ve had to do since I’ve completely destroyed two lunch boxes.
– Donate your bags. Food banks, dog parks and thrift stores often rely on these donations!

Recycle
– Figure out where you can recycle plastic bags in your area. I recommend searching on Earth911.com. They have compiled a list of places in each city where you can drop off not only plastic bags, but also things like cell phones, batteries and ink cartridges.
– Encourage your local grocer to switch to 100% compostable plastic bags if they’re not using them already.

I know there’s a million other little ways to reduce, reuse and recycle plastic bags, and we want to hear them! Tell us how you’re keeping the planet green, one grocery bag at a time. We’ve got a special prize in store for our favorite greenie! Just submit your entries in the comments section below or on our Facebook page. Stay tuned for the winner…

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clairemontcommunications

Have you heard about Meta’s newest social media pl Have you heard about Meta’s newest social media platform? It’s called Threads, and it’s being referred to as “the new Twitter.” Read everything you need to know about Threads in our latest blog post - link in bio!
SNEAK PEEK! @dellthepig landed at @wendellfallsnc SNEAK PEEK! @dellthepig landed at @wendellfallsnc (client) today, and rumor has it that @blah2voila has already been hamming it up with Dell! We know you want a selfie with Dell to post on Pigstagram, too!
We are proud to represent Raleigh as a member of P We are proud to represent Raleigh as a member of Public Relations Consultants Group, allowing us to offer clients expertise and support across the country! Clairemont founder, Dana Phelps aka @blah2voila, recently attended the PRCG conference in Oklahoma City.
2022 has been a fantastic year for Clairemont Comm 2022 has been a fantastic year for Clairemont Communications! Visit our blog for the full 2022 year in review!
As communications professionals, we wear a variety As communications professionals, we wear a variety of hats to meet our clients’ needs.
 
We’re writers, social media managers, photographers, marketers, editors, content creators- the list goes on and on.
 
Check out our recent blog post to learn what @olivia.noles , account coordinator here at Clairemont, does on a weekly and monthly basis.
#communicationsagency #communicationsmajor #pragencylife #pragency #raleighpr
This Friday, Clairemont’s Dana Phelps, @blah2voila This Friday, Clairemont’s Dana Phelps, @blah2voila , will be speaking at the 2022 @nc_prsa Strategic Communication & MarCom Conference! Phelps is a repeat presenter at this annual conference, and this year she is leading a session called Growing from Communication Technician to Strategic Counselor during which she will share three of her coined concepts: knowcasting, morecasting and collabolighthing. Visit our blog for the link to register for the conference!
@clairemontcommunications and @yellowdogcreative g @clairemontcommunications and @yellowdogcreative go together like the bacon and eggs! And speaking of bacon and eggs, have you been to @therainbowluncheonette yet? YUM!
Later this year, Clairemont client @wendellfallsnc Later this year, Clairemont client @wendellfallsnc, a master-planned community just 15 miles from downtown Raleigh, will welcome @parksideraleigh, a Raleigh-favorite restaurant known for its fresh, made-from-scratch dishes, to the community!
 
Visit our blog to see the @trianglebizjrnl coverage and read the full feature in the TBJ to learn more about Parkside.
“What exactly does a PR Agency do?” Because we get “What exactly does a PR Agency do?” Because we get this question often, we have a series on our blog where we dive into our recent projects to give you a look at what a PR Agency really does.
 
For example, a statewide resource for small businesses recently hired Clairemont to devise an executive visibility campaign to help position the organization and its director as the leading small business resource in North Carolina.
 
Head to our blog to read what exactly an executive visibility campaign entails and to learn more about our services!
So you say it’s National Coffee Day? We say let us So you say it’s National Coffee Day? We say let us tell you about our new favorite @drink321coffee ! If you are in Raleigh, go see Paul, the other Paul, Emma  or whichever smiling faces are working today. We LOVE this place and the coffee! ❤️❤️❤️
Our client @wendellfallsnc, one of the largest mas Our client @wendellfallsnc, one of the largest master-planned communities in the Triangle, closed on its first age-eligible rental community plan, Arden at Wendell Falls, that will offer 140 open-concept units and exclusive onsite amenities!
 
Visit our blog to see the @trianglebizjrnl coverage and read the full feature in the TBJ to learn more about Arden at Wendell Falls.
Staying in Raleigh this Labor Day weekend? Stop by Staying in Raleigh this Labor Day weekend? Stop by client @vitaviteraleigh for good snacks and great wine!🍷 Both locations are open normal hours Friday-Sunday and closed on Monday.
You never know who might be hanging out at The Cla You never know who might be hanging out at The Clairemont House. Thanks to @yellowdogcreative for helping save this buddy. Notice that we speak lizard. Or skink. Or gecko or whatever he is. Or maybe it’s the extra caffeine before our client presentation.
Yep, our town is pretty cool. #raleigh Yep, our town is pretty cool. #raleigh
Who wants to have a Friday afternoon porch meeting Who wants to have a Friday afternoon porch meeting?
Congrats to our new neighbor on Bloodworth Street Congrats to our new neighbor on Bloodworth Street South @raleighwineshop ! @blah2voila was there today representing Clairemont at the grand opening festivities and enjoying the @grandchamphospitality sandwich pop up. Yum! 🍷🥪
It’s National Volunteer Month, and volunteers are It’s National Volunteer Month, and volunteers are needed more than ever! Many organizations with scarce resources rely on volunteers and would not exist without them. Visit our recent blog post to read about the organizations Clairemont has supported and how you can make a difference in your community!
Authenticity is trending, and research shows that Authenticity is trending, and research shows that consumers are 2.4 times more likely to view user-generated content as authentic. Read our recent blog post to learn about UGC, how it can benefit your brand and how to use it in your marketing strategy.
From social values to behavior patterns, COVID-19 From social values to behavior patterns, COVID-19 has left an impact on every sector of life, including marketing. Read our blog on marketing in a post-COVID world to learn how things have changed and how that should impact your business strategy.
We are so excited to share that Clairemont earned We are so excited to share that Clairemont earned eight awards, five gold🥇and three silver🥈, at this year's Sir Walter Raleigh Awards hosted by the Raleigh Public Relations Society!🎉 We are beyond grateful to work with so many amazing partners, clients and industry friends!
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